Sonia's work
About Sonia
CREATIVE BRANDING AND COMMUNICATION DIRECTOR
Director with 15 years international Luxury and Fast Moving Consumer Goods (FMCG) experience in operational, strategic and creative branding and communication.
Proven track record of growing brands and profit and developing talent in matrix organizations. Delivering strategy and managing large portfolios of leading iconic global brands. A successful track record in entrepreneurially driven blue chip companies in country, regional and global leadership roles
Strategic and operational leadership, together with hands on ability to build, inspire and lead entrepreneurial teams across countries and functions
Powerful combination of strong consumer focus and business acumen
Catalyst for brand equity building initiatives and innovation
Negotiation and stakeholders influencing, up to the CEO and Executive board
Develop and Lead a multi-disciplinary teams. Effective Talent management and coaching
Budget control. Setting & meeting budget expectation
Director with 15 years international Luxury and Fast Moving Consumer Goods (FMCG) experience in operational, strategic and creative branding and communication.
Proven track record of growing brands and profit and developing talent in matrix organizations. Delivering strategy and managing large portfolios of leading iconic global brands. A successful track record in entrepreneurially driven blue chip companies in country, regional and global leadership roles
Strategic and operational leadership, together with hands on ability to build, inspire and lead entrepreneurial teams across countries and functions
Powerful combination of strong consumer focus and business acumen
Catalyst for brand equity building initiatives and innovation
Negotiation and stakeholders influencing, up to the CEO and Executive board
Develop and Lead a multi-disciplinary teams. Effective Talent management and coaching
Budget control. Setting & meeting budget expectation