ABOUT

Overview
The Courvoisier© brand is delivered through multiple channels and geographically remote creative and marketing service agencies. To drive consistent brand messages we developed The Courvoisier© brand glue tool kit to guide graphic applications, promotional environments. Working with Shickle agency (Product innovation) we developed a brand glue including an identity refresh to invigorate brand communications and bring greater global brand consistency.

Output
We developed a cohesive brand solution and delivered a brand guidelines and marketing collateral examples to be rolled out across all brand communications.