ABOUT

As an in-house designer I was tasked with redesigning their existing logo to bring it into line with the current market trends. This involved visually strengthening and simplifying the old logo and applying the new corporate image across the company. This included store fronts, van livery, advertising, promotions, stationery and anywhere the logo appeared. This was a very successful upgrade and was praised by upper management and the MD. My strong design solution is still their corporate identity to this day.