Steve Bartlett Senior creative

ABOUT

Tasked with making The Trainline famous, we created a fully integrated campaign featuring one half of the legendary 80's band, Black Lace. We wrote a TV spot and a series of behind-the-scenes web films that lived on a dedicated "Choo Choob" channel.

But the highlights were hearing a bunch of schoolgirls singing our song on the train and the TV ad being parodied by Sky Sports.

MADEIT CREDITS

  • The TrainlineClient

Who pooled - The Trainline