ABOUT

‘The Psychic Lunch’ brief was to create a modern and bold logo and brand identity, keeping it simple and effective. After researching a range of lunch time television shows and brands I focused on using a select few colours associated with brands in this area and created a variety of lunch, bite, snack related logo ideas. Keeping in mind an ident or show intro needed to be created from this logo and branding, the final logo above was chosen and developed as it was bold, punchy and effective.