Sophie I Rautenbach
Design Director + Owner
ABOUT
In a time of transition for the brand, and a rapidly expanding creative team, not on the high street was struggling to maintain visual consistency across their multiple top line campaigns. Phi created a visual guideline template and sign-off process that would ensure freelance and permanent staff could maintain visual uniformity from concept, to product shoot, to final delivery of graphics. So whatever the occasion, be it Valentine’s day or Christmas; NOTHS is now able to ensure their brand values are maintained.
MADEIT CREDITS
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not on the high streetClient
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Sophie I RautenbachArt Director, Brand development, Future proofing
Back to NOTHS: Campaign Guidelines Template project
Javier Arres
Artist, Javier Arrés
Spain
Tim Olden
Graphic Designer & Illustrator, Freelance
United Kingdom
Lucas Cetti
Art Director / Graphic designer
Italy
Andre Van Dyk
Global Design Director
South Africa