Sophie's work
About Sophie
I am an accomplished Group Head of Marketing with compelling success in planning, controlling and managing high-profile marketing strategies to increase audience coverage, enhance revenue and improve the customer journey. I have achievements in developing and delivering marketing strategies to support reputation and commercial growth. A background in setting specific marketing goals and analysing marketing metrics and forecasting market trends to design and implement marketing strategies aligned with business targets. I have a reputation for sharing innovative ideas to achieve company revenue targets. I have experience of leading numerous projects from inception to completion, all within time and agreed budgets. I can keep a level head at all times, promoting safe work practices, evaluate opportunities and risks and also deliver innovative new solutions to challenges. I bring strong leadership capacity, the ability to analyse services, recommend change and implement improvements.