About me

Ron is Executive Creative Director at ChangeMakers. Some might say his peak in the industry was at age 5, starring in a Mr. Christie cookie commercial. He's been trying to prove them wrong ever since. And nearly twenty years later, he found his way to the other side of the camera as an art director. From there, he's built brands and led teams at top agencies across North America and Europe, working on Nike, Coca-Cola, Kraft, MolsonCoors, Toyota, and Viagra. Career highlights include multiple Cannes Lions, ranking as one of the world's top five campaigns in The Gunn Report, being named one of the top ten creatives worldwide by Boards Magazine, and an Emmy nomination. The cookie commercial did not make the reel.

Work
Articles
Achievements
Activity

Ron's achievements

Judging

Ron Smrczek has sat on the Creativepool Annual jury.

Annual 2026 Judge Integrated

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