Tag Collective Arts
London
ABOUT
The brief from the agency was very clear and revolved around how the Hero of the story is affected by the consumption moment. By chewing Stimorol the hero is granted a cooling sensation which provides him clarity. To enhance the suspense the agency wanted to have an adorable baby deer trapped on a frozen lake who ultimately gets rescued by the hero lumberjack. The best way to accomplish the rescue of course had to be by chewing Stimorol (Trident) gum and crafting skates around the hero’s hiking boots. The result was a hysterical, albeit heartwarming, adventure of a baby deer and her gum-chewing rescuer.
Back to Trident - Rescue project
Andrea
Designer
United States
David Morris
Head of Video, JD Sports
United Kingdom
Oliver Keane
Motion Graphics Designer, Freelance
United States
HelloYes
United Kingdom
Lorenzo Petracchi
Video Editor, Freelance
Italy
Duo Wei-Ting
CG artist
United States