ABOUT

OBJECTIVE

To raise awareness of the benefits of LED lightbulbs over incandescent.

ACTIVITY

SMACK researched available data and translated it in to a series of three attractive infographics that relay the information in an easily digestible form.

RESULTS

Panasonic UK used the infographics on their site to promote energy saving week. On Panasonic UK's Facebook page the infographics received 99 likes, 10 shares and 33 comments, many from customers enlightened through the infographics.

Client: Visibility IQ