ABOUT

CONCEPT
Developed a digital-first creative campaign for Nike designed to translate the brand’s visual language into bold, culture-driven content for contemporary audiences.

EXECUTION
Six One Live led creative direction and campaign development, building the visual approach across digital content and branded assets. The work focused on strong art direction, cohesive storytelling, and adaptable creative designed to live across multiple digital touchpoints.

RESULTS
Delivered a cohesive campaign system that extended Nike’s brand identity through high-impact digital creative while maintaining consistency across the broader visual rollout.