In November this year we launched +one. Our new marque.
We designed our new marque to reflect our journey together so far but also as a signpost to the future. It will constantly change. Looking at the world with different points of view.
Our journey of transformation started at the beginning of 2015 with the creation of the 'Center of Creative Strategy' in London. The ‘Center of Creative Strategy’ is a global initiative; its purpose is to unify the offices and transform the H+K network into a communications agency ready to address the challenges clients face in the accelerating, disrupted and changing world. Through the 'breath and depth' strategy H+K has developed a more strategic business consultancy offer and a broader set of communication products and services that has led to significant growth and a constantly developing set of creative + communication services.
In 2016, H+K launched break-though multi-channel brand eco-systems for Honor, Huawei and Envision. We delivered programmes of communications through traditional advertising and OOH and well as innovations in real-time brand newsrooms and communications.
We have also launched a range of awarded new products and services, such as Sherlock+. Sherlock+ is transforming the way the agency uses data and insight to iterate communication campaigns in real time leading the agile communications always in beta. In 2017 we will be launching outreach creative and innovation hubs in strategic international locations. We will start with Shanghai and these hubs will support our network of 87 existing offices.
H+K. Changed + Changing
Simon Shaw was recognised as an Industry Influencer on 15th March 2016
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Simon Shaw has been a Contributor since 8th February 2016.