Simon
Freelance Senior Creative
ABOUT
Art director and lead creative for McDonald’s France, Dark Desire.
An ongoing innovative campaign which has changed the perception of the brand in France, I worked on the original pitch within the team then onto leading the promotional campaigns. Art directing photoshoots, concept designs, brainstorms and ideation of how the creative would adapt and evolve in the future.
AWARDS
FAB Award

Back to Dark Desire project
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