Simon Dewey co-founder CEO

ABOUT

Channel 4 teamed up with Nationwide, Maltesers and McCain to broadcast a primetime takeover ad break, taking a stand against online abuse. Working closely with director Matthew Mcdermott and The Outfit, Covert provided all VFX across the Nationwide and McCain spots.
The spots had a fantastic reception with the hashtag #togetheragainsthate. This trended on multiple social channels whilst the campaign featured on several noteworthy marketing/PR news sites.

Motion Design & Animaiton -

MADEIT CREDITS

  • The OutfitClient

Who liked - Channel 4 - Together Against Hate Campaign