Simon Candy ECD

ABOUT

We helped Samsonite launch their new mid-funnel campaign, “Bring it.” The campaign harnessed cutting-edge technology in virtual production; integrating LED screens to create immersive, surrealist worlds. The campaign spotlighted three distinct collections in retro-futuristic locations, each highlighting its unique features. Starting with the lightweight and durable Proxis, the luggage seemingly floats among the clouds in “Bring on Gravity.” The
Ecodiver assets will go live on April 17th and showcase the products’ use cases from the urban streets to the jungle in “Bring on Adventure. ” Finally, this summer, the Outline Pro
collection and its elevated design in multiple color options will be showcased in a Mars-inspired setting.

Who liked - Samsonite Ecodiver

Back to Samsonite Ecodiver project