ABOUT

A new instalment in our 'What Drives You Forward?' campaign for the Cadillac XT5. André Mack, a winemaker, sommelier and graphic designer from Brooklyn, New York talks about his life overcoming challenges and rewriting the rulebook to follow his passion and achieve his goals.

Differentiating the New York film from those preceding it in the series are the fast-paced montage sequences, artistically interspersed and executed to perfection by the wonderfully talented Francesca Oldfield . These of course presented a superb Sound Design opportunity. In keeping with the overall aesthetic of these films, I opted to keep the Audio elements (while heavily designed) subdued in the mix, yet energetic - evoking a true sense of the chaos that is New York City.