Ivan Sidzhakov Freelance Creative Director

ABOUT

A campaign for the first-generation facelift edition of Touareg which mixed equal parts local mystique and expat lingo to help introduce – and sell – a refreshing alternative in a region where Landcruiser is king.

MADEIT CREDITS

  • Volkswagen / Wattayah MotorsClient
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Who pooled - VW (outdoor, print)

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