Sid Lee
Paris
ABOUT
PLEASURE IS AN ENDLESS EXPLORATION
At a time in which we can't travel far, the possibilities to discover through pleasure are limitless — a whole new world right at our fingertips.
This campaign is a cheeky ode to freedom and pleasure, featuring a rendition of the classic 'Head, Shoulders, Knees, and Toes' by feminist icon Peaches. Through this film, we wanted to encourage pleasure seekers to go beyond what they already know and start learning again, by trying, touching, exploring and having fun with their bodies.
