Shaun Ponton
Senior Design Team Leader
ABOUT
To bring to life the Jeep Wrangler message of Original Freedom, we where asked to produce 3 edits and long form content surrounding key action sports: Surfing, MTB and Snowboard (Snowboard due to be released EOY).
My role was Art Director for the complete project. I worked closely with the Jeep design team to ensure we fit all of their requirements and standards, whilst also giving it my own twist.
Each piece of content was put into a long form editorial piece which included skins, banners, photo gallery, competitions, quotes, Wrangler history and brand content.
longform/original-freedom | longform/original-freedom-heading-north-again



