Shadowplay CHELTENHAM

ABOUT

Pukka Tea - Product photography
We have an ever growing selection of teas here in the studio thanks to the Pukka team. Last year we produced a beautiful set of images for Pukka, showcasing there wide variety of teas. Following the success of these we were commissioned to create something new and different. We pitched 5 ideas to the team in Bristol and once one was selected we got underway with gathering all the props and ingredients. This time we were capturing the new turmeric range along with the of large selection of matcha teas. The tumeric range includes a variety of supplements which have been developed over a decade, created from the worlds finest herbs. For the new set of images it was important that these images had a warm, clean feel and were versatile enough to be used in a variety of formats. The idea was to photograph many elements that could be easily moved around on one background to adapt to landscape, square or portrait formats and still have the same look and feel. It was also very important for Pukka that these images stood out from their competitors with a style that has longevity. Again, we have continued to work with Pukka in retouching translated packs to share with their worldwide market.

MADEIT CREDITS

Who pooled - Pukka 2016 Lifestyle