Sean McGeady Freelance sub-editor/​production editor

ABOUT

Considered one of the most important books in the creative industries, the D&AD Annual collates and contextualises the year's best creative works across advertising and design. As the sole copy editor on the 2015 edition, I wrote and edited more than 50,000 words on over 700 of the year's most celebrated creative campaigns and projects.

The role required me to absorb information on over hundreds of campaigns while quickly getting to grips with D&AD's tone. Fact-checking and cross-referencing ensured everything remained accurate, and the obscene amount of proofreading in print and InDesign meant the book remains watertight throughout.

Yes, that's a wooden cover.

MADEIT CREDITS

  • D&ADClient
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