ABOUT

The Science Museum was founded in 1857 and is part of the National Museum of Science and Industry. The Science Museum teamed up with Fleming Media to set up The Science of_ who develop and tour exhibitions including The Science of Aliens, The Science of Spying and The Science of Survival.

The Science of_ conceives, creates and delivers value-driven communication projects, a collaboration with London’s world-renowned Science Museum that tackles the big science and technology issues that citizens around the world are hungry to know more about. Their projects are multi-platform, and designed to deliver insight and engagement through interaction.

The Science of exhibitions took place at each of Science Museum Principe Felipe in Valencia, Spain and The Abu Dhabi National Exhibition Centre in Abu Dhabi, UAE. As a result of Alignian’s wide expertise in multinational communications coupled with extensive experience in Europe and the Middle East, The Science Museum assigned Alignian to translate and localise “The Science of_” exhibitions from English to Arabic & Spanish.

Items for translation and localisation included Posters, Banners, Brochures, Exhibition stands, Software, and Interactive games to suit the audience in the United Arab Emirates and Spain.

The exhibitions attracted over 300k in crowds from different ages and occupations and attracted the Media’s attention.

“It’s hard to imagine a 10-year-old that won’t love it” Time Out

“We are honoured to be able to pass our teachings onto the younger generation – our future leaders, in a fun and interactive environment” Abu Dhabi Police