Sarah Worthington
Digital Marketing Manager
ABOUT
I create Skyrim Creations as part of Bethesda's Verified Creator Program, taking projects from initial concept through development, playtesting, release and promotion.
My work includes writing, level and environment design, quest and gameplay development, scripting, item and spell design, testing and troubleshooting.
Alongside development, I handle the marketing for my releases across paid and organic channels, running targeted Google Ads campaigns and managing campaign budgets alongside copy, creative and social content. I track performance using GA4, Google Search Console and Google Tag Manager to inform ongoing promotion.




