About me

Sara Wallace is Executive Producer of SMUGGLER, a film, commercials, music video and theatre production company, overseeing all creative output for Europe and Asia. Sara is also Board Director of charity arts centre and cinema Rich Mix.

Sara spent four years in New York working for Droga5 and Mother, producing film and live event. While at Droga5 she produced a live event and music video for Beyoncé on behalf of the UN, performed at the General Assembly Hall to an audience including Michelle Obama, earning an MTV VMA nomination and generating over £100M in charity pledges.

Returning to London Sara produced Guinness "Sapeurs" at AMV BBDO, one of the top 5 most awarded advertising film campaigns globally.

She went on to set up her own fashion advertising company, creating work for Balmain, Julien McDonald and Refinery29, before joining SMUGGLER.

Since joining SMUGGLER Sara has had a hand in bringing on new talent to the roster while further developing an existing best in class company and body of work.

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Influencer of the Year 2022 Shortlist
Tagged Job Titles
Perm, Freelance, Temp-Perm, Part time, Remote
Skill Level
Junior, Middleweight, Senior, Director
Creativepool member since 11 May 2022