ABOUT

Applying for a new mortgage is a complex journey. It normally involves going to a branch and meeting with a mortgage advisor - this process has been known to take up to 6 weeks. RBS Digital Channels and SapientNitro spotted an opportunity to use Digital to simplify this complex journey. We had two objectives, to deliver capability for customers to get an ‘Agreement in principle’ online and to deliver an online application form for a full mortgage application.

Continuing to delivery on their promise of helpful banking, Natwest created ‘Intention to Lend’, a digital tool that gives customer’s proof of the bank’s ‘Intent to Lend’ a specific amount against a specific property right there and then, so Natwest customers beat the next bidder. Uniquely 'Intention to Lend' is in real time.

Results:
Natwest has helped over 32,000 buyers to beat the clock when it comes to buying their dream home.
Reduction of journey time from 4 weeks to 5 minutes.
500 positive AIPs per day with average lending value of £300K since launch.