ABOUT

Sprinkle, Thailands largest water delivery company, serves thousands of customers daily. They approached us to migrate their CRM system from SAP to a custom-built solution and automate their call center operations. In addition, our team enhanced and automated their order management system to improve overall efficiency.

Our Solution:
We provided a comprehensive digital transformation, starting with a full UX/UI redesign aimed at improving usability, scalability, and aligning with Sprinkles clean branding. Key components of our solution included:

User Research & Journey Mapping. We studied user behavior to identify and eliminate friction points in the ordering process.
Simplified Navigation & Order Flow. The order placement experience was restructured with fewer steps, clearer CTAs, and intuitive transitions between pages.
Mobile-First, Responsive Design. Since most users order via mobile, we ensured accessibility and seamless performance across all devices.
Custom Illustrations. Unique visual elements were created to strengthen brand identity and enhance user experience.
CRM Migration from SAP to Open Source. A scalable, custom solution replaced the legacy SAP system.
Call Center Automation. We implemented tools to streamline and automate customer support processes.
Integrated Analytics & Internal Systems. Real-time data tracking enabled better operational oversight.
Server Load Reduction & Delivery Optimization Infrastructure improvements allowed for better performance and optimized logistics.
Key Results:
31% reduction in operational costs for the delivery department.
17% decrease in customer churn rate.
21% increase in overall revenue.