Sanj Sahota Senior Creative

ABOUT

The Republic of Denim is a new offering from OVS, who wanted an identity that would help them shake up the Italian Denim industry and claim a bigger stakehold of the existing market that currently exists there.

The approach taken was to start revolution and movement in the towns and cities of Italy. One that would allow everyone who wears a pair of jeans to become a citizen of republic and fly the flag for change.

Viva La Denim!

MADEIT CREDITS

  • OVSClient

Republic of Denim

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