ABOUT

Brief: Create an item to be used for internal desk-drops on employees birthdays & other significant events.

Approach: Firstly the size the the box needed to be to fit the sweets was calculated. I then created the die guide for the box, similar in size and shape to a toothpaste box, adding in the lozenge that the logo would sit on to make the brand prominent & the bow to show it was a gift. Once approval was gained on the look & the production cost I then designed the graphical elements of the box to the Samsung corporate guidelines.

Result: A bespoke rectangular box was created with an extruding bow & logo on the front edge, allowing room for a drill hole that a helium balloon would be tied through. Branded 'Rock' sweets were sourced externally to be used as the 'gift' and to weigh the promotion down.