ABOUT

Pets at Home are the UK’s leading pet care business – purpose-driven and putting pets before profit, the Group provides pet owners with everything they need from food, toys, bedding and grooming services, through to first opinion veterinary care.

With the ongoing development of the business offer beyond the UK-wide store and omnichannel Pets at Home brand, to include the Vets4Pets practices and The Groom Room brands, we were asked to rationalise the relationship between the PLC and retail brands.