Samira Rafi
Creative Director
ABOUT
It’s the weekend, and we’ve finally arrived at our favorite beach. The sand is warm, the waves are barely cooler than our enthusiasm, and we’re ready for a day of total relaxation.
We lay out our towels, put on our sunglasses, and... oh dear, what do we discover? Abandoned bottle caps, plastic waste scattered on the sand, and the remnants of picnics that have decided to stay on vacation much longer than we have.
As the Olympics are in full swing, let’s take advantage of this competitive spirit to take on a new challenge!
Let’s unite our efforts to keep our beaches spotless.
Every piece of plastic waste picked up is a champion’s gesture to preserve our environment!

Back to The challenge to be won - Defeating Plastic Pollution project