Sahal's work
About Sahal
I'm a London-based Creative Director, filmmaker and social content specialist working across music, fashion and culture. I'm the founder of SwipeMore, a creative media agency where I develop concepts, direct and shoot content, edit short-form video and build social campaigns for artists, brands and creative projects.
My work spans social-first campaigns, fashion content, music projects, behind-the-scenes storytelling and branded creative. I've worked across projects connected with Epic Records, Sony Music, Universal Music Group and Broken Planet, alongside a wider portfolio of artists and brands.
I'm particularly strong at turning raw footage and creative ideas into engaging short-form content for TikTok, Instagram and YouTube — from the initial concept and shoot through to editing, captions, pacing and final delivery.
My work spans social-first campaigns, fashion content, music projects, behind-the-scenes storytelling and branded creative. I've worked across projects connected with Epic Records, Sony Music, Universal Music Group and Broken Planet, alongside a wider portfolio of artists and brands.
I'm particularly strong at turning raw footage and creative ideas into engaging short-form content for TikTok, Instagram and YouTube — from the initial concept and shoot through to editing, captions, pacing and final delivery.