I was wondering how you would prevent brands' advertising from starting to look alike when using this neuro testing technology?. E.g. if the preferred colour for a car in a print ad is red, and there is a preferred car angle, and a specific type location, would it not open for brands to start looking too similar?
Martjie Louw February 19th, 2019, in the afternoon
I was wondering how you would prevent brands' advertising from starting to look alike when using this neuro testing technology?. E.g. if the preferred colour for a car in a print ad is red, and there is a preferred car angle, and a specific type location, would it not open for brands to start looking too similar?