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Procter & Gamble’s Tide helps save the day when Wong, Doctor Strange’s longtime colleague, finds himself having to clean up an independently-minded Cloak of Levitation, which is smudged and befouled by pizza flour and pieces of tuna melt. The ad, which will appear on various social networks and TV, is a deliberate effort to promote the May 6 opening of “Doctor Strange in the Multiverse of Madness,” the latest film from Disney’s Marvel Studios, but that doesn’t mean it can’t put a spotlight on a well-known laundry detergent as well.