ABOUT

I send around 750,000 emails every week at Robert Dyas. Each campaign is a/b tested to ensure it performs to it's best, and this also helps us to understand our subscribers better. Merge tags can be used to extend our segmentation parameters and personalise our message for individual customers. They are prototyped across multiple platforms to ensure we deliver legible, attractive emails to every subscriber, no matter what email client or device they use.