About me
My track record in the communication industry is 10 years old. In 2011, I've started to manage the Health Business Unit, with focus on developing corporate communication, public affairs and healthcare campaigns for clients in the pharmaceutical industry and healthcare providers.
In a natural way, in 2015, the Health Business Unit became the starting point for launching McCann Health Bucharest, the leading business dedicated to health communication in Europe, part of IPG.
Starting from the realities of the local healthcare system and with the general mission of growing the client's business, I've started to embrace McCann Health Europe philosophy, nurturing a creative transformation on the medical communication industry. The integration of the scientific know-how with the creative excellence skills and strategic input will shape the new paradigm in the business of health.