About me
I am a lead copywriter with a wealth of experience in the luxury fashion industry. I am as passionate about language as I am about fashion and style. In my current role, I am not only responsible for writing engaging, audience appropriate advertising and marketing copy for one of the most influential department stores in the world, I also manage and support a team of junior writers, perform the duties of Brand Guardian ensuring consistency of tone across the business, and work closely with the Art Director and Head of Creative to create to develop and implement inspiring in-store themes.
I am as meticulous and accurate as I am creative and engaging in my writing. I want to draw audiences in and encourage them to action, through captivating concepts, intriguing copy, aspirational rhetoric and, of course, through well-written English. I am friendly, hard working and professional in all situations, even with the tightest deadline or most arduous task.
I have an thirst for all media and adore fashion, traveling, socialising and, unsurprisingly, discovering new words. I write a fashion, style and culture blog in my free time and am always on the look out for new stories, ideas and trends.
I look forward to hearing from you.
Ruth Boulter