ABOUT

Stongbow's positioning was HARD EARNED, aimed at the working class hard worker, that deserves nothing less than a refreshing sip on an ice cold Strongbow at the end of the day.

We were tasked to come up with an experiential idea at the Isle of Wight Festival that could bring that idea to life.

So we recruited 5 guys, and 5 days before the festival, they were on site building their very own pub, the hardest graft, for the best sip of Strongbow.

MADEIT CREDITS

  • StrongbowClient

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