Rosie Tweedale Freelance Copywriter

ABOUT

LoveGold is a visually stunning digital brand commissioned by the World Gold Council to change the perspective of gold jewellery on a global scale. As digital content manager I crafted a plan for a constant stream of content, publishing daily across global markets.

From beautiful monthly features, insightful interviews to celebrity-endorsed social media campaigns, I worked with with creative, technology and media agencies, as well as the in-house marketing team with offices in China, USA and India to manage, collate and publish all content.

I managed and executed several website enhancements including launching shopping guides, competition functionality and introducing a new e-shop to sell high carat gold jewellery.

Date created: June 2015 2015-06-01T00:00:00+0100
Date published: 23 June 2015 2015-06-23T15:45:08+0100

MADEIT CREDITS

  • LoveGoldClient

Digital Content Manager for LoveGold

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