ABOUT

The world is changing, be ready for the electric era 2.0

This was an amazing project to work on, a visionary client with a genuine purpose to protect the British people from electrical hazards.

The world is going through some drastic changes, yes of course the whole AI thing is going to change things dramatically, but one thing that people have been seeing more and more of in the press is the very real risk that the abundance of electrical devices is having on our lives.

‍A company that operates in the digital first world, deserved a brand that excels in that space. We crafted a vibrant "electric green" theme and a modern logo to symbolise power and safety. The new identity includes fresh iconography, a sleek typeface, and improved accessibility.

We are proud to support Electrical Safety First's mission to reduce electricity-related incidents through campaigning and education.

Here are a few words about us from Rory Carroll the head of communications at @electricalsafetyfirst:

"Garden surpassed our expectations, producing a stunning new visual identity for our charity. The level of creativity and thinking was outstanding and the process seamless. They are a very easy team to work with and we are thrilled with the results."