ABOUT

In May 2018 I was asked – as a freelance writer in the Creative Solutions department at Ink Global – to produce an advertorial on behalf of our client Tourisme Limburg, a regional province in Belgium.

After producing a first draft of copy, I liaised directly with representatives at the tourist board to nail the message they were trying to deliver; that the province has a swathe of fantastic outdoor art exhibits as part of the Pit Project, an nature-based, interactive art exhibition.

The advertorial featured in bInspired magazine (June 2018) and led to an ongoing working relationship between myself and the tourist board.