ABOUT
Convince budget holders of Local Education Authorities (LEAs) that Cisco Breakaway Schools programme can help them deliver better results with smaller budgets.
Solution
A scaled down school desk that emphasises the need for teachers to spend more time effectively in the classroom — allowing technology to alleviate the pressure of administration duties, much like businesses do.
The desk was produced by taking a real school desk to pieces and photographing every side, including the bottom complete with chewing gum!
I distressed hundreds of rulers to go with the pencil sharpener and pencil in the box. Oh, and my daughter did the smudgy handwriting on the desk lid.
Awards: DMAs Gold & Silver. London International Awards Finalist.
John Caples International Awards Bronze.Campaign Direct Finalist.