ABOUT

THE PROBLEM

In July 2015 we had the opportunity to pitch for Just Eat. With the advertising world being more competitive than ever, wowing the client and standing out is absolutely crucial. As were were pitching at our own offices, this gave me the chance to create some really memorable pitch theatre.

WHAT I DID

I wanted to wow the client from the moment they got out of their car, so I designed a vinyl sticker window display that would transform our offices into a takeaway, complete with a candystripe awning.

Inside reception they were greeted by PA wearing a shirt embroidered with "m/SIX welcomes Just Eat". I also designed several teaser boards featuring praise from some of our biggest clients, as well as a red delivery vespa, loaded with a Just Eat delivery box.

Following the pitch, we wanted to send them off with something more special than just USB stick, so I took the content of the pitch and turned it into a professional, hardback book in their branding, complete with custom illustrations.

RESULTS

The client was thrilled with their display, taking pictures of the facade and vespa, and it just have given us the edge against our rivals, as we successfully won their business! This project showed that to win big you need both amazing content but awesome presentation to grab their attention.