Roberta Labanca Designer

ABOUT

I worked on the branding for The Açaí Project, a Camden Town shop specializing in the Açaí fruit ice cream, a super popular Brazilian delight. The brand represents a friendly aesthetic, inviting everyone to experience the bold and vibrant colours of Brazil. The illustrative Arara, representing Brazil and happiness, adds a playful touch to the design, encouraging all to indulge in the joy of Brazilian taste.

Project featured: on 16th May 2025

Brand identity - The açaí

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