Robert Radoli
Creative
ABOUT
For this year's Super Bowl campaign, General Motors promoted its electric vehicles with a series of spots. They featured Hollywood star Will Ferrell declaring his hate for Norway and waging war on the nation up north. His “hatred” was apparently fueled by the fact that Norway is selling more EVs per capita than any other country in the world. As the best-selling EV-brand in Norway, Audi felt the need to respond swiftly. Within 48 hours we responded with an epic clapback starring Game of Thrones star and proud Norwegian Kristofer Hivju.
MADEIT CREDITS
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AudiClient
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Aksel HennieDirector -

Cyril BoijePost Producer -

Einar FilmProduction Company -

Eirik Aarnes VikGrade Online -

Guri NebyExecutive Producer -

Ida FiskerudPost Producer -

Magnus EvensenEditor -

Nicoline HelgøProducer -

Nicoline HelgøProducer -

Ole Jakob SlattumDesigner -

Petter BrydeClient Executive Advisor -

Petter FagelundComposer -

Pol OsloAgency -

Sebastian Andrés KnutsenProduction Manager -

Shirin PakzamirProject Manager -

Shortcut OsloPost Production Company -

Robert RadoliCreative -

Cannes Lions Winners 2021