Rafael Merel craetive director

ABOUT

During a game, most billboards are glanced at for just a few seconds, if so. Inspired by Nissan’s Intelligent Mobility, we found a way to turn this old medium into something completely new. The first billboard with Moving Object Detection.

Date created: April 2018 2018-04-01T00:00:00+0100
Date published: 12 January 2021 2021-01-12T15:25:11+0000

AWARDS

ABP - Gold
Cannes Lions - 1 Bronze
Cannes Lions - 2 Silver
Cannes Lions - 7 Shortlist
CCSP - Gold
Clios - Silver
El Ojo - 3 Silver
El Ojo - 4 Bronze
El Ojo Gold
One Show - Merit
Wave Festival - 8 Gold
wave festival - grand prix

MADEIT CREDITS

Nissan's Follow the Ball

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