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About me

I have two decades of creative thinking experience within the visual communication profession. As a senior creative I have a developed skill for making connections, my knowledge and insight through years of artistic theory, application and reflection have nurtured an intuitive understanding of what is a great creative idea. A great creative idea communicates immediately, creating a reaction from the viewer, it is often audible - a sigh, a grunt, a laugh or a gasp; it may command a smile or elicit a tear. A great idea can be articulated while not having to be explained, facilitating consensus or spurring debate, it may generate enthusiasm or happiness, or be angry, violent or calming.

A great idea is not taken from a design manual, it isn't the result of combining parts of three or more ideas or the latest computer technique, trend, gimmick or style. A great creative idea requires no thought but at the same time stimulates thinking.
"The best graphic design does more than capture attention and make the audience linger. It prolongs the encounter, compelling the reader not only to notice but to remember."   - Edward De Bono

Thanks for visiting and I hope you enjoy a selection of my ideas.

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Reynold's work

VW van and logo illustration

35
0

VW van and logo illustration

Truck Specification

183
0

Truck Specification

Branded Front Covers

88
0

Branded Front Covers

HOSPEX Table top

59
0

HOSPEX Table top

Photography examples (colour)

132
4

Photography examples (colour)

A selection of new truck design and build brochures

91
1

A selection of new truck design and build brochures

MAN TGX 26.480 6x2 Mid Lift Tractor Unit Specific Content

60
1

MAN TGX 26.480 6x2 Mid Lift Tractor Unit Specific Content

Photography examples (black and white)

88
4

Photography examples (black and white)

Exhibition design and brand placement

64
1

Exhibition design and brand placement

New website design 01

92
0

New website design 01

T Shirt ideas

76
1

T Shirt ideas

Robinson Transport Group website Visual

66
1

Robinson Transport Group website Visual

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