Richard Creative Director /​ Brand-writer

ABOUT

A promotional piece to draw attention to Meda's 'Build' offer, comprising Architecture and Project Management for our automotive sector prospective clients.
The paper, produced using the amazing Newspaper Club production (which gives you broadsheet news-printed papers) is a huge (nearly) A2 finished read and comprises 40 pages.
I originated the concept for the newspaper format, wrote the headlines , stand-firsts, and co-wrote the body copy. All the typography is set in Majesti Banner and Raleway and I created the illustrations (except for the Swift bird, sourced from a Creative Commons illustration).
Production is just 50 copies, posted to a selected audience as part of our marketing efforts.
Real fun to work at something this scale!

MADEIT CREDITS

  • MedaClient
  • * RichardCreative Director, Typographer, Writer, Illustra
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