Richard Creative Director /​ Brand-writer

ABOUT

Here's a thought...
...lots of businesses (well, not lots, but some) offer some kind of 'incubator' offer or service.

Of course these vary from the actual (business-incbator based around VC, angle-investment, etc. where access to finance+businessFounding is the vehicle) to the idea of it (of agencies offering design~counsel as incubation for emerging brands or business looking to access market+brandDevelopment advisory.)

We'd talked about it at my employer’s place but only really as an internal thinking-pad. I like the idea, always have, but it struck me that in the notion of incubation there's a unconscious problem ~ that it's about 'sitting on' things and keeping them warm.
Which feels a bit passive frankly.

So I wondered if we might put together a LinkedIn campaign around what we offer is Acceleration rather than Incubation? So I did, and here it is.

MADEIT CREDITS

  • MedaClient
  • RichardCreative Director / Brand-writer

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