Richard
Creative Director / Brand-writer
ABOUT
The title's more exciting that the project, however every brand needs guidelines...
This is the second full iteration of this project, this time broken-down into five books and compiled with a letter and slipsheet, all packed in a robust plastic case to keep everything together.
So, not exactly setting the world on fire, but even the most workmanlike documents deserve a little attention.

Back to How To Build a Volvo Dealership project
Jane Kott
Creative Director, goodloan.ai
United States
Sofia Valova
Brand Designer, Freelance
Spain
Dan Ayris
Midweight Graphic Designer, Whistlejacket London
United Kingdom