About me

I have worked in design and digital leadership roles across experience, service design, brand, campaign and retail. I have had the privilege to work client side, agency side, and with consultancies across numerous verticals, notably on the client side in Financial Services (Direct Line Group) and Telco (Three). I've built agency and client-side teams from the ground up, the most significant being Direct Line, where I created a brilliant team of around 50 service, product and visual designers, writers and researchers. I know my way around a design department and how to operate at scale.

My most recent role was with Bizzabo, a SaaS events platform based in New York, where I was the Creative Director and part of the Marketing and Experience leadership teams.

I'm also adept at strategic thinking and have experience influencing and working with a broad range of stakeholders up to board level. As a leader, I am passionate about empowering people, finding their true potential, and supporting them to thrive and flourish. I embrace new tools and ways of working, happily roll up my sleeves and get stuck in wherever needed.

I'm open to interesting opportunities where there might be a need for someone with my background and skill set to make a difference.
That could be permanent, or it could be helping out on a specific piece of work.